Elisa Vissani
Marketing and Communication

What turists look for in a vacation home

Do you have a second home in Italy and are you undecided on what to do? Do you pay a lot of taxes and maintenance fees? Read this article and find out how to generate a profitable rent for you and your family!

Tourism in Italy has been growing in recent years. The searches on the big online portals have increased exponentially and the trend continues to go uphill. This is true for Italians as well as for foreigners.

Elisabetta Luise of HomeAway.it states: “Italians who choose a holiday home rather than a hotel accommodation are on the rise. Our site has a constant growth of 20% year-on-year demand and about 900,000 visitors a month who browse our portal looking for an ideal accommodation for their holidays ”.

Therefore the volume of tourists in Italy is growing, also is the tendency to stay in holiday homes rather than in traditional hotels. The short-term rental market is actually growing at an exponential rate.

There are several reasons why more and more tourists choose this option: the contemporary visitor prefers a more local experience and greater autonomy to prepackaged offers, aspects that can be fulfilled by renting an entire house for his family.

This is also substantiated by “Sole 24 Ore”: “More and more visitors are looking for experiential tourism and therefore prefer residential structures in order to completely get immersed into the context they have chosen. The so-called short rental market in the tourism sector and beyond, is constantly growing and the profitability of properties managed by professionals increases year by year, with an increase of 30% in 2016 compared to 2015. "

 

 WHY IT IS CRUCIAL TO OWN A HOUSE WITH A POOL IF YOU WANT TO RENT TO TOURISTS

I quote from “Vivere di Turismo”: “And if you don't have a swimming pool, well, you have to know that it's a highly sought-after service”.

And also from “Homeaway”: “Renting a holiday home with a swimming pool means being able to relax without being disturbed by other tourists. Renting a house with a swimming pool does not even mean huge additional expenses and, given the luxury it offers, it is a way to spend less than staying in a hotel. During the high season, holiday homes with pools are in great demand, as they allow you to cool off from the heat with all the privacy as if you were in your own home.

Holiday homes with swimming pools are especially suitable for those looking for a space to share with the whole family or friends that offers quietness and safety ".

The advice also comes from the travel agencies, which now almost categorically suggest to their customers to invest in a swimming pool, since almost everyone who is looking for a holiday home demand the swimming pool as an essential accessory. In fact, it is very difficult to rent a home without it.

If you have a second home that you do not use and which is only an expense talking about taxes and maintenance, know that this is the best time to make it profitable and that you can take advantage of this favorable market trend.

 

'ECONOMIC' POOLS ARE NOT THE SAME THING

Someone has thought of finding an intermediate solution by arranging an Intex pool or something similar in the garden. You have to understand that it is not the same! We have had several clients who eventually got the “real” pool because, otherwise, in the site reviews their guests wrote that the pool was not what they expected, thus diminishing the value of the feedback and the possibility of renting their property.

For any advice or further information in this regard, feel free to contact us using the form you find on our website or call us directly on +39 0733 233588.

And as always ... may the force be with you!

 

Referrals articles:
http://vincenzochierchia.blog.ilsole24ore.com/2017/02/22/effetto-airbnb-e-boom-di-affari-per-i-gestori-degli-affitti-brevi-per-il-turismo-redditivita-immobiliare-in-crescita-del-30/

https://www.homeaway.it/info/idee-vacanze/appartamenti-vacanza-tipo/case-vacanza-con-piscina